NORTH ATTLEBORO - The town and local merchants have begun a gift card program entitled “Big Red Buck$.”
Twenty-five merchants have each been given two hundred “Big Red Buck$” cards worth $5 each.
When a customer spends $50 for merchandise at one of the participating merchants, they will be given one "Big Red Buck$" card, which can be redeemed at any of the participating merchants.
Cards will be given for sales in $50 increments. For example, if a customer spends $100, he or she will receive two gift cards totaling $10. The cap on eligible sales is $300.
The program kicked off on Tuesday and will continue until all the cards are distributed and redeemed. The intent of the program is to encourage shoppers to “buy local.”
If the program is successful, the town and other merchants will participate together in a second round of the “Big Red Buck$” gift card distribution.
The list of participating merchants currently includes: Althea’s Beauty Depot, Bella Capelli, Big Red Pizza, Black Opal Florist, Dancers Drawer, EDD Advisors, Finer Collection, Gallery of Wines, Habibi’s Middle Eastern Kitchen, Jay’s Kitchen, Los Antojitos Restaurant and Bar, Mackie’s North Attleboro, Mad Moose Saloon, Mane St. Hair and Color, My Technology Specialist, North Attleboro House of Pizza, Oven Essence Bakery, Preservation Framer, Stella Osteria, Stitch New England, Striking Beauties Boxing Club North Attleboro, Table at 10, Whisk & Paddle and Working Man Distillers.